Picturepark generates (renders) static (preconfigured, pre-rendered) and dynamic (on-demand rendered) formats. Both are available in the format selection dialogue which opens up when you download or share. |
Picturepark rendering is optimized to create formats fast and save rendering resources, reducing rendering times and failures. Picturepark does not always render from the original file, but the configured appropriate source format. You cannot create a video output based on an image thumbnail.
PreviewsPreviews are static formats, available for File Types.
You cannot restrict Access/Download of previews, but it is possible that you add a watermark to Preview which is then also applied to other Formats and Thumbnails derived from the Preview. Check for formats and thumbnails if their rendering source is the Preview format to ensure that the Watermark is applied everywhere. Picturepark generates the following previews for supported file formats.
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Dynamic FormatsDynamic Formats can be defined for images only and are rendered on demand for the selected Content Item in Picturepark and not saved to the storage but only to a cache for the configured retention time. Dynamic formats may be Hero Images, Social Media Images, or Campaign Specials. The benefits of dynamic rendering
The drawback of dynamic rendering
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Static FormatsStatic formats are created on customer creation, predefined, and rendered for every Content Item in Picturepark, saved to the storage. The benefits of static formats
The drawback of static formats
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Rendering ChainExample of a Rendering Chain for static formats, where Pictureprak, e.g., creates the thumbnails of an image based on the preview format. The main benefit is that, e.g., watermarks of the Preview are automatically available on all thumbnails, except if you remove the watermark with a crop action. |
Choose Source Format for RenderingAdditional source considerations for choosing the source format:
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Limitations for Picturepark rendering
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