Picturepark generates (renders) static (preconfigured, pre-rendered) and dynamic (on-demand rendered) formats. Both are available in the format selection dialogue which opens up when you download or share. 

Dynamic Formats

Dynamic Formats can be defined for images only and are rendered on demand for the selected Content Item in Picturepark and not saved to the storage but only to a cache for the configured retention time. Dynamic formats may be Hero Images, Social Media Images, or Campaign Specials.

The benefits of dynamic rendering

• Those are customizable by the customer during operation (setup via API)

• Dynamic formats are cached (retention time configuration), so for frequently accessed content, the downloader does not have to wait. 

• Saves storage, in case of the monthly subscription price. 

The drawback of dynamic rendering

• The download of multiple dynamic formats of the same Content Item is possible. 

• Rendering on request (lazy) may take some time until the output is generated from Picturepark. Picturepark will notify you when you can access the ready-to-download file.

  

  You can continue working in Picturepark while waiting for your download to be ready. 

• Only available to produce images (rasterized files). 

• Costs performance of rendering microservice.  

Static Formats

Static formats are created on customer creation, predefined, and rendered for every Content Item in Picturepark, saved to the storage. The benefits of static formats

• No waiting times for downloading them. Picturepark creates the format after import and every user can then directly download it.   

• You can have static formats created for all file types (based on rendering support). 

The drawback of static formats

• Costs storage, as all formats are rendered and saved on the storage.

Previews

Previews are static formats, available for File Types. 

• The standard windows server fonts are installed on our rendering server and will be applied and rendered to document previews. Any other fonts will be substituted.

• A file format icon based on the default file extension for that file format e.g. Indd for Indesign files - is shown where no preview outputs can be rendered.

• The original file is also available - accessing (download) the Original File can be restricted with Content Permissions. 

You cannot restrict Access/Download of previews, but it is possible that you add a watermark to Preview which is then also applied to other Formats and Thumbnails derived from the Preview. Check for formats and thumbnails if their rendering source is the Preview format to ensure that the Watermark is applied everywhere.   

Picturepark generates the following previews for supported file formats.